Lucy Brace

Clinical Hypnotherapist



One-to-one sessions with Lucy either face-to-face or on Skype. Both are equally effective.

Weight loss

'I have tried fad diets, other therapists and even hypnosis before. I haven't ever come across anyone who has helped me this much.'

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'I’ve been sleeping better than I have been for years. I would have no hesitation in recommending her.'

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'The sessions were amazing, Lucy made me feel comfortable from the start and I felt like a new person walking away from the first session.'

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Self-esteem & confidence

'I feel more confident that I can do and achieve what I want to. My adventure is just beginning.'

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Fears and phobias

'She’s made the impossible possible for me and I'll be eternally grateful for all of her help.'

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Drink (& drugs)

'I have been able to stay sober since this session, marking this as my longest sober period in at least 5 years.' (Ketamine)

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Smoking (& vaping)

'I'm a 35 year old sceptic who is now totally smoke/vape free.'

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Nervous habits, pain control, IBS, decision-making, emotional distress etc.

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My pre-recorded sessions. Sleep Well has been trialled, is effective and is available now. Check out the previews and testimonials. More coming soon.

For 20 years I was a Director of a B2B market research consultancy.  I have also worked for Weight Watchers as a Wellness Coach.

I have two adult daughters who have grown and flown. One is a psychiatrist, the other a tattoo artist. I am immensely proud of them both.

I enjoy socialising, live music, reading, watching box-sets, walking my dog, knitting and sewing.

I dance while I'm cooking, I sing while I'm driving and I enjoy life - but I wasn't always that way!

I am living proof that you can change, you can reclaim your life and you can really start to enjoy it.

One-to-one therapy is very personal and it is difficult to be precise regarding numbers of sessions which will be required.

Because of this, I do not like to sell packages of sessions. I charge on a session-by-session basis. I will treat you as effectively and swiftly as I am able to.

Below are the prices for the main areas I work in. I hope they help. We simply don't know exactly how quickly you will feel the benefit, but this will give you a good idea of what to expect.

I always like to have a chat on the phone before booking anyone in. This call is free and no-obligation - it's simply a case of finding out a little about you and how I might best be able to help so that if you go ahead a book a session we hit the ground running. So, give me a call - you literally have nothing to lose.

First session £90. Subsequent sessions £70.
I ask people to budget for 3 sessions which would be a total of £230. Sometimes we sort it out in 2 sessions, sometimes people want to see me for more.
Audio recordings of appropriate sessions included.

First session £90. Subsequent sessions £70.
Most people feel very different about food after one session, but I always book a follow-up so you need to expect to have at least 2 sessions.
A total of 3 or 4 sessions would be average, but sometimes people want to see me for top-ups every 6 weeks or so going forward.

*Important update* I am launching a new hypno weight loss group which is currently scheduled for spring/summer 2024, please email me if you would like to be kept updated.

First session £90. Subsequent sessions £70.
I ask people to budget for 3 sessions which would be a total of £230. 
Sometimes we need 4 sessions, sometimes 2 is enough.
Audio recordings of appropriate sessions included.

First session £90. Subsequent sessions £70.
I usually ask people to budget for 3 sessions which would be a total of £230. If we are simply preparing for a job interview, one should be enough whereas chronic social anxiety would usually take longer.  
Audio recordings of certain sessions included.

First session £90. Subsequent sessions £70.
It is impossible to know exactly how many sessions you will need/want, but I would expect you to be feeling much better after 3 sessions which would be a total of £230.

Audio recordings of appropriate sessions included.

One session of £120 with personal audio recording and complimentary access to the entire pre-recorded 'Sleep Well' course.
£35 for the 'Sleep Well' course. 

Single session smoking/vaping/drinking or drug use £150.
Audio recording of session included.
Subsequent sessions to address any related issues or or as top-ups are charged at £70 each.

The above will give you a good idea of the costs involved.  Please give me a call if you'd like to know more.

Some private Health Cash Plans will reimburse Hypnotherapy from CNHC or GHSC accredited therapists, but please be sure to check the details if you are planning to claim.  See Useful Information.
Hypnosis is an altered state of awareness during which the subconscious mind is more receptive to suggestion.

It is extremely powerful and can even be used in place of anaesthesia.  See this link to a documentary showing the use of hypnosis during dental work and surgery.  Amazing!

Hypnosis cannot be used to make someone do or believe anything they find unacceptable.  

Yes - even those guys you see on stage clucking like chickens!  The stage hypnotist carefully selects their 'subjects' for hypnotisability.

'A general personality trait common to volunteer performers is a degree of exhibitionism; the greater the degree, the more useful the subject.' - Michael Yapko
In broad terms - yes.

Most people are capable of entering a deep enough trance for hypnotherapy to be a powerful tool for change.

Hypnotherapy is therapy conducted whilst the patient in a state of hypnosis.  Hypnosis gives us access to the subconscious mind which controls 97 percent of our behaviour and thinking patterns.

In the case of habits such as overeating and smoking, I help to re-programme your subconscious thoughts, responses and behaviours surrounding the habit.  

In the case of emotional issues such as anxiety, self-esteem or phobias,  I help to re-programme your subconscious so you view things differently, feel differently, react and behave differently.  

I aim to help you to find clarity, calm and control.  I aim to help you leave behind the old rubbish and start making the most of your life.

'Healing in a trance state is one of the oldest of the medical arts.  It was believed to be divinely inspired and that the miraculous cures which often resulted were religious in nature.’ - David Waxman
My consulting rooms are in Stone, Staffordshire.  Stone is close to Stoke-on-Trent, Newcastle-under-Lyme and Stafford.  However I also work online via Skype.
Skype sessions are proving to be just as effective as face-to-face.

My clients seem to think so.  Please see the testimonials page and my Google reviews. 

However the best way to find out is to give me a call.

If you like me we can book a session.  I am fully trained, qualified, insured and registered with the appropriate organisations.  

I am hardworking and honest.  I will do my very best to help you.  


Please see my Google reviews for more unedited reviews. All five star.  

Emma H

"Lucy is fantastic at what she does, she put me at ease straight away. after 2 sessions with Lucy the weight I have struggled to lose for years is just falling off me! She has enabled me to eat when I'm hungry, stop when I'm full, and not be interested in sugary snacks. I can't recommend her enough! Thank you Lucy."


Beverley H

"Great experience with Lucy who has helped with my insomnia. Very impressed and would thoroughly recommend her."


Rob S

"I went to see Lucy for help with my anxiety at work presentations and in interviews. She was really kind and calm and although I had doubts as to whether it would work, it really did. I've got renewed confidence in these situations and have just started a great new job, with a hefty pay rise! Thanks Lucy!"


Deborah F

"Lucy helped me to gain the strength to face a very difficult family issue, she is kind, friendly, professional, but most of all is very good at what she does. I have not been though this before, how she does it I have no idea but wow don't hesitate, a remarkable experience."


Amy F

"I very rarely write reviews I like people to make their own mind up, however, I felt the need to really express my whole hearted gratitude to Lucy. I came to Lucy with emotional stress which was causing a massive impact on my eating habits, sleep and moods. She massively helped me level my thinking, empower me to believe in time for me and the biggest achievement is she helped me find my full button. I with Lucy’s help adapted my way of thinking and my relationship with food and I am seeing results on scales and within myself . I have tried fad diets other therapists and even hypnosis before I haven't ever come across an anyone who has helped me this much. Lucy has enabled me to help myself something I never thought was possible. Absolutely recommend Lucy and her work, she has gone above and beyond to help me and I am still on my journey. This is no less than a 5⭐️⭐️⭐️⭐️⭐️ review. Thank you Lucy"


Ciara D

"Amazing, life changing experience. I had three sessions with Lucy, the third was more for my peace of mind. I went to Lucy for fear of flying, I had two plane journeys the beginning of the year and developed a phobia, I had a panic attack for the first time in my life on the plane and with a once in a lifetime trip to Lapland with all of my family planned I genuinely didn't think I could go. I explained all this to Lucy and she said she could help. The sessions were the highlight of my week, so relaxing and helpful and Lucy recorded them for me to listen back to if I wanted to and I did religiously just because I enjoyed them so much. I had previously felt anxious at the thought of anybody getting on a plane not just me and spent a week trying to calm down from the last flight. My sessions were so personalised, Lucy remembered all the details, who was going on my trip, who I was sitting with, my children and family's names etc and she incorporated it all into my therapy. I am so proud to say I just got back from Lapland and I had no anxiety in the 6 week build up where as I did before. I was able to manage everything on the flight that usually makes me anxious. I even got up and went to the toilet which I would never have been able to do before. I took pictures out the window, sung jingle bells with the whole plane and I smiled and laughed with my family. The things that made me terrified only brought me slight discomfort for a second and I was easily able to reassure myself. The flight went really quickly as well. I also did not even think about the flight home whilst I was there. Lucy is kind, caring and considerate and has honestly been there for any queries or questions I had that cropped up in between sessions. It is evident she is passionate about her work. Thank you so much Lucy for making a lifelong dream a reality."


Joshua C

"Thank you Lucy! Without your help I'm sure my Vaping addiction would still have its hold over me. The 'Quit Smoking' session totally removed the habitual side of Vaping; giving me the chance I needed to kick the habit. For context to the readers of this review, I'm a 35 year old sceptic who is now totally smoke/vape free."


Claire M

"Wow…words can’t describe how grateful I am for the help Lucy has given me. From our first consultation Lucy put me at ease about the process of hypnotherapy and the benefits it could give me trying to beat my lack of self confidence, motivation and a phobia I have had for many years. The sessions were amazing, Lucy made me feel comfortable from the start and I felt like a new person walking away from the first session."


Richard B

"I'd been having trouble with insomnia and had got into the habit of waking in the middle of the night and not being able to get back to sleep. I had a session with Lucy as I thought it was worth a try. The session was a lovely experience and the results were amazing; I’ve been sleeping better than I have been for years. I would have no hesitation in recommending her."


Carole D

"Professional, effective and highly skilled... Lucy was so kind and was able to help me with an issue that I had struggled to overcome for years... I have to say that I haven't looked back. I would recommend her completely."


Katie B

"My son suffered from anxiety, worrying about friendships, studying and generally lacking confidence. He had three sessions with Lucy and although it is early days he is definitely better in coping with the stresses of being a teenager and navigating his way through life. I found Lucy to be compassionate, kind and caring. Thank you so much Lucy for all your help."


Clare R

"Lucy is so friendly, professional and approachable. I found Lucy to be so easy to talk to and she understood my needs and how to help, I had 3 sessions and as a result feel a lot happier, calmer with less anxiety and less overthinking. I can’t thank her enough. 😀"


Jonathan W

"The support & therapy I have received from Lucy has been incredible. The difficulties I have recently gone through now have clarity & no longer affect me in the way they previously did, with all this coming from the empathy & guidance Lucy provided."



"I had my first session with Lucy a few months ago after a long battle with Ketamine addiction had allowed me to slip into a routine of procrastination and avoidance. Whilst I was already making personal progress with my addiction, I felt I needed extra support to secure my sobriety and ensure I didn’t see myself slip back into old habits when things got difficult, as this is not the first time I’ve tried to get clean. I have been able to stay sober since this session, marking this as my longest sober period in at least 5 years. After one session I’ve seen a significant improvement in the way I react to negative thoughts, and feel as though my mindset has changed towards my goals of not only staying sober but getting my life back on track. I came to our first session desperately wanting to and feeling ready to change, but with intense doubts of my own will power and what help was even possible. This process has exceeded my expectations and I find myself a lot less doubtful in general, especially of my own ability and mental strength, as if some kind of mental reinforcement. On top of seeing actual results after a single session, Lucy is incredibly kind and lovely to work with - nothing like judgemental and intolerant therapists, counsellors etc I have worked with in the past. Now that I have gained control over my addiction, I look forward to my next session with Lucy which will be focused around keeping myself organised and preparing for a new, organised, busier and drug free lifestyle! Thank you so much."


Lisa S

"I had a very friendly and professional experience with Lucy recently where she has helped me with my anxiety issues and gave me some coping techniques going forward to help me in the future. I would highly recommend Lucy 😊 I also wanted to add that the proof was in the pudding when I came on holiday last week, when I felt unusually calm, when I am normally extremely anxious leading up to an event. It was such a lovely feeling being able to look forward to a holiday instead of thinking constantly negative thoughts."


Lizzie G

Sleep Well course - "As someone with highly suspected ADHD and insomnia which runs in my family I was sceptical as to how well it would work with me. However, I found it to be such a brilliant way to completely focus on the great tools she uses to help you achieve the sleep you deserve. It helps that her voice is extremely soothing even regardless of the fabulous content! If you are struggling with sleeping I really couldn't recommend it more highly!"


Flo D

"Having recently been diagnosed with an incurable condition I was very down and finding life extremely taxing as well as experiencing daily nerve pain. I was a bit skeptical at first as obviously the nhs leads you more down a medical pathway than holistic remedies but lucy was so patient and really talked me through the method behind what she was doing. After 2 sessions I noticed an improvement of my mood and motivation and on the 3rd session she taught me some pain management things I could do on my own. The effect of that truly amazed me allowing me to lower the dosage of my medication significantly! She's such a lovely gentle soul I would Highly recommend to someone dealing with any emotional or physical difficulties as even though I was skeptical and had never tried anything like it before it's had a huge impact on my wellbeing."


Alfy A

"I recently called upon Lucy following the end of an abusive relationship (yes, men can be victims of abuse too). I was suffering from anxiety which resulted in panic attacks and was constantly ruminating about how I could have been so gullible and how another person could be so incredibly cruel and fake. Needless to say my confidence and self-esteem had taken quite a hit! However, after one session of hypnotherapy with Lucy I immediately started to feel more positive about myself and have not had a panic attack since. I have found the recording of the session to be very useful and I try to play this daily. Lucy took her time to listen and she implemented this into our session. Lucy has a very calming demeanour and is a genuinely nice person and I feel that this assisted me to go into 'trance' and become receptive to her suggestions during the session. I would highly recomend Lucy if you are considering Hypnotherapy."


Jayne R

"Lucy strikes the perfect balance between professionalism and genuine caring concern. She put me at ease straight away. After two sessions I felt unburdened and optimistic, I had more energy and had the strength and the tools to tackle issues which previously would have left me feeling hopeless. I had a third session because I wanted to make sure that this wonderful new way I am thinking and feeling is not going to change. Thank you Lucy, you have made a massive difference to my life."


Laura C

"Lucy has been incredibly helpful in what I would call the most stressful period of my life. The sessions have helped me feel more hopeful and optimistic about the future. I went into my first session feeling very lost and hurt, now I have come out of session 3 feeling ready to take on the world again, full of self-esteem and clarity. I can’t thank Lucy enough for her support, I would recommend to anybody seeking a boost in their confidence, self-esteem and letting the past go for a more positive future. Thank you Lucy!"


Matt C

"After an online search I found Lucy locally, she is a wonderful positive person and I would not hesitate to recommend both Lucy and the treatment she delivers - A definite 5 Star Service!"

How to contact Lucy the Hypnotist

I always reply promptly. If you don't hear back from me, please check your email junk folder.


I am registered with the General Hypnotherapy Register, the Complementary & Natural Healthcare Council and the Hypnotherapy Directory. I am fully insured.

I was awarded a Distinction in my Practitioner Diploma in Clinical Hypnotherapy. This qualification is accredited by the General Hypnotherapy Standards Council and the British Psychological Society.

I hold a Diploma in Neuro-Linguistic Programming and have completed specialist training in the use of Hypnotherapy in both smoking cessation and weight management.

I also have lots of O-levels and A-levels and an Honours degree in English Literature, but those are all from a very long time ago and didn't equip me for a great deal in life.

Qualifications & Accreditations imageQualifications & Accreditations imageQualifications & Accreditations image

Health Cash Plan Information

Information from the CNHC regarding Health Cash Plans.

Handy guide to portion control

My guide to portion control. Keeping it simple.

Alcohol advice

Really informative pamphlet I found from Scottish Health Action on Alcohol Problems. Please read this if you drink every day and are considering Hypnotherapy to quit.

For anyone feeling insecure or anxious about the way their body looks.

Hypnotherapy recording for those who have negative feelings about their bodies.  
We can harbour deep insecurities about the way our bodies look. These anxieties are almost always due to outside pressures and judgements which we internalise. It makes us miserable. It can make us unwell.
Spend half an hour relaxing with me and I can't guarantee you'll love yourself, but I think you may well feel a bit happier about things.
*Best listened to on headphones*


My new YouTube channel. Various general purpose recordings. Please subscribe, share and enjoy.